CONVERSE HO2016 TRADE SHOW
For Converse's latest invite-only trade event, Pure choreographed an electric show telling the story of the 2016 holiday season collection. Over half an hour of custom video footage - including content from green screen composites - provided the background to a high-energy stage presentation showcasing upcoming sneakers and apparel.
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Here, the minds behind Pure collate their impromptu musings, random inspirations and epiphanies borne of the deepest meditation.