You may remember a few years back a fabulously unusual website that was part of the hype-machine for the ‘indie’ film Donnie Darko. It’s still online at www.donniedarkofilm.com
Since then it seems either the viral marketing efforts of film marketeers are either achieving less of an impact, of perhaps the film studios’ marketing budgets are too squeezed these days. That’s why we were particularly excited by this fabulous short video posted online for the upcoming Sir Ridley Scott sci-fi epic Prometheus, featuring Guy Pearce in-character giving a futuristic TED presentation. Inventive, intelligent and excellently scripted. Here’s the tudou link.
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